ⓘ

(auto): I saw a new TV commercial for Mountain Dew a few weeks ago, and was flabbergasted: it was the old Mad magazine “Spy vs. Spy” cartoon, translated into 3D. Bob Congdon found online copies of the ads.

Mountain Dew “Spy vs. Spy”

Wednesday 30 June 2004 — This is 21 years old. Be careful.

I saw a new TV commercial for Mountain Dew a few weeks ago, and was flabbergasted: it was the old Mad magazine “Spy vs. Spy” cartoon, translated into 3D. Bob Congdon found online copies of the ads. I think they’ve done a stellar job of capturing the feel of the cartoon, both in terms of the elemental plotting and violence, and the stripped-down black and white look of the strip. One of the ads ends “to be continued”. I hope there will be more...

Comments

[gravatar]
Dennis Doughty 8:05 AM on 30 Jun 2004
I saw one for the first time last night during "The Daily Show." It was the first ad I've backed up to watch in ages. A+.
[gravatar]
Bob 9:18 AM on 30 Jun 2004
The creators of the Mountain Dew commercials have used a clever device to give a feeling for a multi-pane comic strip. They freeze the motion at each event, this is especially evident in the commercial with the helicopter. I didn't speak as glowingly about the ads in my blog entry but I think they're terrific commercials.

Add a comment:

Ignore this:
Leave this empty:
Name is required. Either email or web are required. Email won't be displayed and I won't spam you. Your web site won't be indexed by search engines.
Don't put anything here:
Leave this empty:
Comment text is Markdown.